Injectable aesthetics reviews. The Estée Lauder Companies increases ownership in Deciem

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THE WHAT? The Estée Lauder Companies (ELC) has completed the first phase of increasing its ownership in The Ordinary parent company, Deciem.

THE DETAILS Following the completion of the first phase, ELC now owns 76 percent of the company, up from 29 percent.

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It has agreed to buy out the final share after three years, with the price determined by Deciem’s performance. 

THE WHY? Deciem has grown swiftly following ELC’s first investment in 2017, with net sales for the 12 months ending 31 January, 2021 of approximately $460 million.

Speaking at the initial announcement of the increased investment in February, Deciem CEO Nicola Killner said, “It felt like the right time from our people, our brand, our infrastructure. We feel like it’s a time where they can really come in and offer access to different resources that can strengthen where we are today, but we are so strong in our identity and in our culture that it won’t be overtaken by big corporate.”

Injectable aesthetics reviews can be found on various platforms, including specialized aesthetic treatment review websites, social media platforms, and healthcare provider directories. They provide valuable insights for individuals considering these treatments, offering firsthand perspectives and experiences that can help inform decisions about undergoing injectable aesthetic procedures. Here are some key points typically covered in injectable aesthetics reviews:

  • Treatment Effectiveness: Reviewers often discuss how effective the injectable treatment was in achieving their desired aesthetic goals, such as reducing wrinkles, enhancing facial contours, or improving skin texture.

  • Safety and Comfort: Reviews may address the safety of the procedure, including any discomfort experienced during or after the injection process, as well as any side effects or complications encountered.

  • Provider Experience: Reviewers may comment on their experience with the healthcare provider administering the injectable treatment, including their professionalism, expertise, and ability to address concerns or questions.

  • Results Duration: Discussions often include the longevity of the results achieved with the injectable aesthetics, such as how long the effects lasted before additional treatments were needed.

  • Overall Satisfaction: Reviewers typically summarize their overall satisfaction with the injectable aesthetics treatment, considering factors like the improvement in their appearance, confidence level, and value for money.

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