THE WHAT? Unilever has partnered with Boots to support UK charity The Hygiene Bank in a bid to help tackle hygiene poverty. THE DETAILS The UK-based FMCG giant and pharmacy chain will collaborate on a campaign named You Buy, We Donate, which will see one hygiene product donated to the charity for every two selected…
THE WHAT? Batiste is promoting a new, improved formula and refreshed packaging design via a mobile tour in an ice cream truck across the US this summer. THE DETAILS The dry shampoo brand now promises longer-lasting fragrance and contains keratin to support hair health. The Scents of Summer Tour kicked off in New Jersey and…
THE WHAT? Dior has announced the appointment of Yara Shahidi as Global Brand Ambassador for women’s fashion and make-up. THE DETAILS The LVMH-owned brand made the announcement via a trio of posts on its Instagram account, adding that the appointment celebrates the designs of Maria Grazia Chiuri, Women’s Creative Director, and Peter Philips, Creative and…
THE WHAT? Chanel hasn’t paid dividends to its owners for the past year, according to a report published by the Mail on Sunday, and is not proposing to pay a dividend that would usually be due this month. THE DETAILS In contrast, the company paid out a £1.2 billion dividend in 2019, per the Mail…
THE WHAT? Bombay Shaving has named R Ashwin as Brand Ambassador, according to a report published by Mint. THE DETAILS Ashwin will star in an omnichannel campaign named Shave to Shine, co-developed with The Collective Artist Network and Cutting Crew Films. The campaign will be taken across products, digital media, retail branding and influencers. The…
THE WHAT? Walgreens Boots Alliance has raised its full-year guidance to around 10 percent EPS growth after its third quarter results beat expectations. THE DETAILS The pharmacy giant reported earnings per share of US$1.38, including discontinued operations, compared to a loss of US$1.95 in the prior-year period; total adjusted EPS soared 83.4 percent to US$1.51….
